Cash-Out and Prestige Assets
Turning exceptional assets into liquidity — without compromising control
High-net-worth individuals, successful entrepreneurs, and business leaders rarely lack value. What they sometimes lack is readily deployable liquidity, without selling at the wrong time, without public exposure, and without administrative complexity.
At PrestaFlex, we support private and entrepreneurial wealth in intelligently unlocking liquidity from prestige and non-standard assets, in Switzerland and internationally. Our approach is rooted in real market knowledge, access to decision-makers, and hands-on structuring — not in standardized financial products.
A patrimonial reality often misunderstood
Significant wealth is rarely held in cash. It is intentionally structured across tangible, financial, and intangible assets, often immobilized for strategic, tax, governance, or legacy reasons. In practice, the assets most frequently held — and mobilisable — include:
- Yachts, leisure vessels, and collectible ships, sometimes under foreign flag
- Private jets, light aircraft, and helicopters, often held via SPVs or dedicated entities
- Vehicle collections (classic cars, hypercars, historic automobiles)
- High-value jewellery, rare watches and gemstones
- Fine art and paintings, private off-market collections
- Investment-grade wines, structured cellars, and rare allocations
- Luxury villas and secondary residences, frequently off-market
- Securities portfolios, listed and unlisted
- Equity stakes in companies, operating businesses, holdings, or SPVs
- Royalties and recurring contractual cash flows
- Brands, patents, and intellectual property rights
The value is there. The challenge lies in converting that value into liquidity without weakening the overall wealth structure.
Intelligent cash-out: finance without selling, sell without exposure
Selling an asset is not always the right decision. Pledging an asset without proper structuring is often a costly mistake.
Our role is to orchestrate bespoke cash-out solutions, tailored to each situation, typically ranging from CHF / EUR / GBP / USD 500,000 to 50,000,000, and beyond for complex or multi-asset cases.
We intervene to:
- generate immediate liquidity without definitive sale,
- structure financing secured by prestige or atypical assets,
- prepare controlled, deferred off-market sales,
- optimise tax efficiency, confidentiality and timing,
- bypass rigid banking circuits unsuited to complex assets.
Each solution is designed case by case, taking into account:
- the nature and real liquidity of the asset,
- jurisdiction and holding structure,
- entrepreneurial and patrimonial objectives,
- the required level of discretion.
A network that enables speed — and silence
These operations are not handled through forms or automated platforms. They rely on access, credibility, and trust. PrestaFlex operates through an established network of:
- Swiss and European family offices,
- private banks and specialised financial institutions,
- private debt funds and sophisticated investors,
- business lawyers and tax advisers,
- sector experts (art, aviation, maritime, luxury assets).
This ecosystem enables short decision paths, targeted selection of counterparts, and rapid execution, without unnecessary public exposure.
Discretion, speed, operational clarity
High-net-worth clients expect more than marketing promises. They require:
- absolute confidentiality,
- fast and decisive execution,
- a single, accountable interlocutor,
- real administrative simplicity.
Our methodology is rigorous yet fluid: asset analysis, legal and financial structuring, partner selection, negotiation and coordination — all the way to the effective release of funds.
Liquidity as a strategic lever
In sophisticated wealth structures, liquidity is not a weakness.
It is a strategic instrument when deployed with anticipation and intelligence.
PrestaFlex supports entrepreneurs, executives, and wealthy families in transforming complex assets into controlled liquidity, without compromising what matters most: control, discretion, and long-term value.
Do you hold prestige assets and wish to unlock liquidity without selling under pressure?
Let’s discuss — confidentially.
